About the project:

AAMPS - African Association for Medicinal Plants Standards is a non profit company registered in Mauritius dedicated to the development of quality control and quality assurance standards for African medicinal plants and herbal products.

Despite incredible resources, African medicinal plants are not widely used commercially. Clemens Hackl Design was commissioned to develop and design an image prochure to promote the AAMPS organisation and their amibition to categorise and standardise African medicinal plants and herbal products.

The all-green bi-lingual brochure, distributed amongst the leading medicinal organisations and individuals, outlines the African Association for Medicinal Plants Standards' schemes and projects but also illustrates the different African regions where medicinal plants are growing.

Responsibilities:

Layout, Design

Client:

Association for African Medicinal Plants Standards